Meethology: A New Digital Campaign to Enhance Meetings in Porto and North of Portugal Last year, Visit Porto & North of Portugal – Convention & Visitors Bureau launched the promotional campaign “Meethology”, a 100% digital project to showcase why this Portuguese region is a privileged destination for the meetings industry. The main goal of “Meethology” is to make Porto and North of Portugal known through the voice of its leading players and entrepreneurs, showing that the destination has a scientific, associative and business fabric which is dynamic, innovative and capable of responding to the challenges of today. Three Pillars of Meethology Pillar No. 1: “Where Innovation Meets History” – it is intended to present Porto and North of Portugal as a destination where history blends with vibrant start-ups and a creative ecosystem. Pillar No. 2: “Where Lifestyle Meets Heritage”, the concept is to show why Porto, the gateway to the region, is a vibrant city with a gastronomic tradition famous throughout the world. Pillar No. 3: “Where Sustainability Meets Tradition”, the goal was to show that the destination is increasingly committed to sustainability and to building a better future for all. Read Entire Article Here [http://www.meetingmediagroup.com/article/meethology-a-new-digital-campaign-t...] We invite you to subscribe to Visit Porto & North’s playlist [https://www.youtube.com/channel/UCdZxoi9Zv1vbbejjXZZ3S7A] [https://www.youtube.com/channel/UCdZxoi9Zv1vbbejjXZZ3S7A]on YouTube, to follow up upcoming new travel episodes! [https://twitter.com/visitportonorth] PORTO & NORTH OF PORTUGAL - CONVENTION & VISITORS BUREAU Rua Miguel Bombarda, 211, 4050-381 Porto – Portugal General: +351 223 326 751 Email: portocvb@portocvb.com Unsubscribe https://meetingmediacompany.cmail20.com/t/i-u-qttutld-fuiyhdukt-b/