Association leaders might balk at the idea of ‘pitching’ for private investment, but a new vehicle designed to encourage innovation and growth could see them doing just that.
In this new video series, Northstar invites you into our global content team’s biweekly meetings to hear the latest updates in major international meetings markets.
Alexander Mohr, Executive Director of the European Flavour Association (EFFA), passionately believes associations are in the people business. So, don’t mention ‘the new normal’…