Hello and greetings from Salt Lake City! First of all, thank you for the opportunity to present and engage in the Druid conference this year. After hearing for years about how Druid is the “best conference”, I was thrilled to have the opportunity to attend. Unfortunately, however, given the high rates of covid here in Utah, and the fact that I have two young (unvaccinated) children at home, I was advised by our pediatrician that travel abroad, even to a country like Denmark that has got a handle on covid, is not advised at this time. I am very disappointed to miss the conference this year, and I sincerely hope to be able to attend Druid in the near future. Thank you for your understanding and, again, I look forward to hopefully meeting and engaging with you all (in person) soon. All the best, Beverly Beverly Rich, J.D., Ph.D. Assistant Professor Dept. of Entrepreneurship & Strategy David Eccles School of Business, Univ. of Utah 310.849.7901 | beverly.rich@eccles.utah.edu<mailto:beverly.rich@eccles.utah.edu>