Following the various transformations that the international association community will endure in its post-pandemic framework, 2022 is of particular importance to adjust a new legacy advocacy for the meetings industry. Here at HQ, we see a major reversal in the importance that congresses can have for society - whereas they used to be an important source of income, we are now seeing a transition to more intrinsic values. Check out our brand new HQ #103 and take a peek at our weekly news.

Event Legacies #103:
What does your congress want to leave behind?

In this first edition of 2022, we dive headlong into the intellectual capital and social legacy that events can leverage in both the destination and the association with their impacts.

In our HQ #103, we described the projects on display at BestCities 2021, went to Valencia and exchanged views with #MEET4IMPACT, bnetwork, ESTRO and several congress destinations, such as Iceland, Flanders or Finland.

READ NOW

Istanbul: Events Between Two Continents

A safe place with strong core values, great accommodation and state-of-the-art venues with competitive services and prices - Istanbul aims to mark its place on the convention map and convince associations of its strong arguments for hosting events.

Zürich Congress City

Zurich is not only one of the most sustainable cities in the world, it also has a lot to offer in terms of lasting meeting experiences. Social programmes during your convention are not only a way to showcase your social responsibility efforts, but also to engage the local community.

Six Top Tips to Level-Up Your Webinars in 2022

With the right approach, webinars can be elevated to keep audiences entertained, educated, and engaged, which ultimately helps organisations generate more leads and increase revenue. Here are six tips to deliver more compelling webinars in 2022, from Cvent.

Gdansk, the City of Gates

The shaky nature of Poland’s history is of widespread knowledge - too often does it cover its glorious part. The same can be said about its cities, and while the glitz of Warsaw may outshine the rest of the country, a city stands firmly with a proud face: Gdansk, the city of many names and many gates.

Wonderful Copenhagen and ESAE Celebrate Strategic Partnership

The Copenhagen CVB recently announced a new partnership with the European Society of Association Executives for the coming years. This collaboration reflects a commitment from both sides to the development of new strategic business models.

How to Analyse Data in the Meetings Industry?

Data can provide an association with so many powerful insights into its membership, its sponsorship strategy, and much more. But data is only useful if the association is able to analyse and leverage that data. Here are 8 tips and advice from the World PCO Alliance.