Hi Jeanette

I'm hoping you might have time to consider my guest invitation to the 10th Associations World Congress, 9-11 July in Florence.

The congress is by invitation-only and there is no delegate fee to attend.

It's the best opportunity all year to enhance what you provide members and increase effectiveness and revenue. I am certain it will be of great value to you.

If you can't attend then I would be delighted to extend the invitation to a colleague, and you are welcome to forward on this invitation.

We changed the programme style last year and got our highest score feedback in 16 years with excellent testimonials.

The programme comprises ten high-level in-depth half-day sessions, providing solutions to the most difficult challenges faced by associations and societies. Each session is led by a trusted association expert, is interactive with discussion between delegates, case studies from associations, exercises, and Q&A. There will be over 40 association case studies presented, with another 100+ case studies shared at tables and online afterwards.

The two main streams are: Association Strategy, Conference & Events Strategy and then there are two sessions for Executive Skills. They address these vital issues:

• Critical challenges to your association: commercial and competitive threats
• Effective expansion of membership and activities internationally
• Outsourcing and sourcing for greater growth and revenue with agile, flexible partnerships that truly work
• Improving member engagement and determining what constitutes meaningful engagement in your organisation
• Which critical data & analysis make for useful KPIs and determine a successul membership organisation
• Grow your conferences: servicing a greater proportion of your members and increasing event revenue
• Side Events & unConferences: critical opportunities and threats
• Protecting & growing your sponsor and exhibitor revenue
• Case studies from the Finalists of the International & European Association Awards
• Medical Association Meeting: half days of specific issues and challenges
• Skills of coaching - to lead your team with a different approach that is highly effective for success
• Skills of public speaking - enhance your speaking skills to increase effectiveness
• View the programme at the website here

Social events include the Welcome Reception at the Giardino di Valfonda and the Congress Party at the Palazzo Gondi. View more details here.

For more information on the congress please take a look at the website here but drop me an email if you can't find the information you need.

Please book on:

• Register at the AAE website HERE as a Subscriber or Member, both of which are free (this will be approved within a few minutes).
• Login, review the 'How to Attend' page, and then Book on the congress (large button top right).
• An acknowledgement email will be sent, and then I will manually approve the booking and the confirmation email will be sent. This confirmation email has instructions on booking the hotel and travel etc.

These are some of the associations already represented:

Agro Energy Institute | Amfori | AOSpine | APPLiA - Home Appliance Europe | Association of Corporate Investigators | Association of European Vehicle Logistics | Association of the European Self-Care Industry | Business Continuity Institute | Club Management Association of Europe | Eurocities | EuroELSO | European Academy of Dermatology and Venereology | European Advertising Standards Alliance | European Association for Haemophilia and Allied Disorders | European Association for Osseointegration | European Association of Geoscientists and Engineers | European Association of Guarantee Institutions | European Association of Zoo and Wildlife Veterinarians | European Eye Bank Association | European Federation of Animal Science | European Forum for Research and Education in Allergy and Airway Diseases | European Hematology Association | European Photonics Industry Consortium | European Powder Metallurgy Association | European Respiratory Society | Housing Europe | IFFO Marine Ingredients Organisation | Institute of Management Accountants | International AIDS Society | International Artist Managers' Association | International Association for Suicide Prevention | International Association of Horticultural Producers | International Association of Universities | International Biocontrol Manufacturers Association | International Coaching Federation | International Federation of Exhibition Services | International Society of Paediatric Oncology | International Water Resources Association | Malta Federation of Professional Associations | Ocean Energy Europe | PensionsEurope | Portuguese Association for Associations Executives | Praxity Global Alliance | Regional Studies Association | Royal Society of Biology | The Community for Telecoms Professionals | The Irish Computer Society | Vork & Orcasci | World Administrators Alliance | World Dental Federation | World Employment Confederation | World LPG Association | World Molecular Imaging Society | World Small Animal Veterinary Association | World Steel Association |

Please email me at damian.hutt@associationexecutives.org if you have any questions - I'd be delighted to help.

You need to book on the congress and arrange your hotel by 20 April to get the excellent hotel rate of EUR119 at the main congress hotel!

I hope you can join us for the event.

Damian

Damian Hutt
Executive Director
Association of Association Executives
www.associationexecutives.org